Diploma in Retail Management


Course Overview

This online learning course will help participants develop the skills needed to be effective managers of a retail business. The curriculum will explore a variety of topics, including store operations, marketing, sales techniques and human resources.

Course Objectives

•             The course will familiarize students with the various activities that are involved in the retail sector.

•             It will provide a broad overview of different aspects of retail management like merchandising, consumer behaviour, etc.

Outcomes:

•             Develop conceptual skills required in the Retail Sector.

•             Effectively manage large scale operations, mass inventory and multiple functional activities.

•             Ability to develop a marketing plan for a new or existing product or service by integrating marketing concepts, strategies, research, and distribution principles for retail.

Course Outline

•             Management Theory and Practice            

•             Organizational Behaviour             

•             Marketing Management               

•             Business Economics        

•             Financial Accounting & Analysis

•             Information Systems for Managers          

•             Merchandising Management      

•             Consumer Behaviour      

•             Sales Management         

•             Introduction to Retail     

•             Retail Store Operation and Inventory Management          

•             Business Law      

Training Format: 

• All materials are made available through our Online Learning Platform

• Students should commit approximately 5-6 hours of their time per week

Materials Provided: 

Online delivery of curriculum materials, exercises and templates.

Assignments: 

In order to demonstrate their understanding of the course content, students will be required to submit assignments at the end of every month.

Duration of course – 6 months

REGIONS TARGETED: Global

Courses Fees € 800

To register for course, please contact:

The Director of Admissions

Strategia, Netherlands

The Hague, Netherlands

Tel: +31 616950 384, +31 682 546 260

Email: info@strategianetherlands.nl

French@strategianetherlands.nl

Website: www.strategianetherlands.nl

 

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